{"id":87207,"date":"2024-12-06T08:28:12","date_gmt":"2024-12-06T07:28:12","guid":{"rendered":"https:\/\/swissbaker.ch\/?p=87207"},"modified":"2024-12-18T12:13:15","modified_gmt":"2024-12-18T11:13:15","slug":"argumentaires-des-ventes-et-autres","status":"publish","type":"post","link":"https:\/\/swissbaker.ch\/fr\/panissimo-news\/argumentaires-des-ventes-et-autres\/","title":{"rendered":"Argumentaires des ventes et autres\u2026"},"content":{"rendered":"\n<p>Mieux conna\u00eetre pour mieux vendre ceci pourrait \u00eatre un chemin en cette saison multiple et vari\u00e9e car conna\u00eetre c\u2019est d\u00e9couvrir les subtilit\u00e9s pour donner plus de valeurs \u00e0 l\u2019art de la pr\u00e9sentation et de la vente. Par facilit\u00e9 pour ne pas dire paresse, nous sommes parfois tent\u00e9s de faire les m\u00eames choses, les m\u00eames actes sans chercher l\u2019essence de ce qu\u2019il y a \u00e0 faire.<\/p>\n\n\n\n<p>La cr\u00e9ation de produits est le d\u00e9but d\u2019un chemin et d\u2019un parcours pour pouvoir finaliser un acte de vente. Accepter d\u2019\u00e9couter et ouvrir son esprit pour y mettre son savoir, son ressenti, ses valeurs, ses connaissances et sa volont\u00e9 comme les ingr\u00e9dients essentiels du succ\u00e8s ne sont pas anodins.<\/p>\n\n\n\n<p>Je pensais \u00e0 des paroles dispens\u00e9es par un acteur du secteur qui, un jour, disait, chez-nous ce n\u2019est pas comme cela et ceci ne marche pas. Il avait oubli\u00e9 que les outils peuvent \u00eatre diff\u00e9rents pour arriver au but voulu mais qu\u2019ils sont absolument indispensables pour franchir les marches \u00e0 atteindre. N\u2019oublions pas que pour convaincre les autres, il faut se convaincre soi-m\u00eame. La marche est parfois haute et les pas doivent \u00eatre s\u00fbrs ceci est une certitude. Choisir les termes et mettre l\u2019emploi appropri\u00e9 pour la description est un palier.<\/p>\n\n\n\n<p>Le deuxi\u00e8me est de savoir que les acteurs de la consommation ne sont plus des spectateurs et veulent \u00e0 travers des actes ressentir votre professionnalisme en la mati\u00e8re. Go\u00fbter voil\u00e0 une des choses \u00e0 faire pour conna\u00eetre \u00e0 travers nos sens la texture, les saveurs, les sensations procur\u00e9es. Mais l\u2019acte de vente consiste aussi \u00e0 d\u00e9montrer aux clients que les produits r\u00e9pondent bien \u00e0 leurs attentes. Mettre au centre les avantages du produit. Ne pas oublier de citer la qualit\u00e9 des produits employ\u00e9s pour la confection du produit final. Ne vous dispersez pas avec trop d\u2019arguments mais choisissez ceux les plus \u00e0 m\u00eame, par exemple sp\u00e9cialit\u00e9 de la maison ou produit phare.<\/p>\n\n\n\n<p>Vous pouvez aussi utiliser des supports visuels et faire des d\u00e9gustations mais rappelez-vous tout cela doit amener vos clients \u00e0 penser que chez-vous il y a des bons produits, des bons acteurs de la vente et des bons professionnels en fabrication.<br><\/p>\n\n\n\n<p class=\"has-text-align-right\"><em>Bernard Pignat, Chevalier d\u2019honneur<br>de la Confr\u00e9rie valaisanne des chevaliers du bon pain<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mieux conna\u00eetre pour mieux vendre ceci pourrait \u00eatre un chemin en cet automne multiple et vari\u00e9 car conna\u00eetre c\u2019est d\u00e9couvrir les subtilit\u00e9s pour donner plus de valeurs \u00e0 l\u2019art de la pr\u00e9sentation et de la vente.<\/p>\n","protected":false},"author":5,"featured_media":78135,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[39],"tags":[],"class_list":["post-87207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-de-la-branche"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Argumentaires des ventes et autres\u2026 | SBC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/swissbaker.ch\/fr\/panissimo-news\/argumentaires-des-ventes-et-autres\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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