{"id":45338,"date":"2022-08-25T10:29:09","date_gmt":"2022-08-25T08:29:09","guid":{"rendered":"https:\/\/swissbaker.ch\/?p=45338"},"modified":"2022-08-25T10:39:08","modified_gmt":"2022-08-25T08:39:08","slug":"campagne-de-releve-ne-pas-relacher-la-pression","status":"publish","type":"post","link":"https:\/\/swissbaker.ch\/fr\/panissimo-news\/campagne-de-releve-ne-pas-relacher-la-pression\/","title":{"rendered":"Campagne de rel\u00e8ve\u2009: ne pas rel\u00e2cher la pression"},"content":{"rendered":"\n

Apr\u00e8s le lancement r\u00e9ussi de la campagne de la rel\u00e8ve en ao\u00fbt\u202f2021, la deuxi\u00e8me vague, de mi-mai \u00e0 juin, compl\u00e9t\u00e9e par du mat\u00e9riel de foires et de PLV a obtenu des r\u00e9sultats encore meilleurs. Il s\u2019agit de continuer \u00e0 attirer l\u2019attention des jeunes (et de leurs parents) sur les formations de boulanger-p\u00e2tissier-confiseur ou de gestionnaire du commerce de d\u00e9tail, de leur donner envie et de souligner l\u2019attractivit\u00e9 des m\u00e9tiers.<\/strong><\/p>\n\n\n\n

Moyens publicitaires et digitaux<\/strong>
Pour ce faire, les associations cantonales et r\u00e9gionales ainsi que les membres individuels de la BCS disposent de divers moyens publicitaires\u2009: vid\u00e9os, pr\u00e9sentoirs de caisse, sachets \u00e0 petits pains, roll-ups, affiches et cartes postales. Le secr\u00e9tariat de la BCS est \u00e0 disposition pour toute information.
(Marketing Services, sarah.rosch@swissbaker.ch<\/a>, t\u00e9l. 031 388 14 19). <\/p>\n\n\n\n

Mat\u00e9riel publicitaire<\/a>
(Ligne directrice (nouvelle version d\u00e8s le 29\u202fao\u00fbt) <\/p>\n\n\n\n

SR<\/p>\n","protected":false},"excerpt":{"rendered":"

Apr\u00e8s le lancement r\u00e9ussi de la campagne de la rel\u00e8ve en ao\u00fbt\u202f2021, la deuxi\u00e8me vague, de mi-mai \u00e0 juin, compl\u00e9t\u00e9e par du mat\u00e9riel de foires et de PLV a obtenu des r\u00e9sultats encore meilleurs. Il s\u2019agit de continuer \u00e0 attirer l\u2019attention des jeunes (et de leurs parents) sur les formations de boulanger-p\u00e2tissier-confiseur ou de gestionnaire du commerce de d\u00e9tail, de leur donner envie et de souligner l\u2019attractivit\u00e9 des m\u00e9tiers.<\/p>\n","protected":false},"author":5,"featured_media":45340,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[41,47],"tags":[],"class_list":["post-45338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-association","category-formation-releve"],"acf":[],"yoast_head":"\nCampagne de rel\u00e8ve\u2009: ne pas rel\u00e2cher la pression | SBC<\/title>\n<meta name=\"description\" content=\"Campagne de rel\u00e8ve\u2009: ne pas rel\u00e2cher la pression\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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